Erin Richards

Managing Director, Ninety9x

Erin Richards

Managing Director, Ninety9x

BIOGRAPHY

Erin is a digital marketing professional with extensive experience directing and leading digital media strategy campaigns for premium clients. She has obtained well-developed skills over the past 14+ years working on both direct response and branding clients with a focus on strategy development, process, buying, operations, and measurement. After recognizing the rapid shift towards programmatic within the industry, Erin envisioned, launched and currently manages Media Storm’s transparent programmatic offering, Ninety9X. She is responsible for ensuring that all client deliverables align with expectations and serves as both the internal and external driver of education. She guides both Media Storm and its clients through current and future applications and benefits of Ninety9x’s programmatic offerings.

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